Thursday, January 14, 2010

Different Versions for Different Folks

MobilityWare fans are probably aware that MobilityWare likes to offer its users choices.  For instance, many of our applications have free and paid versions.  Word Warp is one of those applications; we offered a free application that contained ads, while a paid application did not have ads at all. 

With Word Warp Xtreme, we again offer our users choices.  However, because of changes made by Apple, we now have to do so differently.  There is only one Word Warp Xtreme application in the App Store.  Users may download it FOR FREE and play it for as long as they want.  Yes, there are ads in this base version of Word Warp Xtreme.  However, if you decide that you really like Word Warp Xtreme but don’t want the ads, we offer an option where you can upgrade to a version that does not have ads.


Click past the jump to learn more about this option

The way one performs the upgrade is by doing an “in-app purchase.”  Simply tap on the giant Word Warp icon in the center on the Home Screen, you know, the one that says "Want to Play Without Ads? Tap Here!"  You will then be asked to approve the purchase of the ad-free version of Word Warp Xtreme.  It's all handled by iTunes; so there's no need to whip out your credit card or input your PayPal information.   (You can also access the in-app purchase by going to the Options screen in Word Warp Xtreme and clicking "Turn off ads.")


For those that may not be keeping track, the software that you need on your device is the iPhone OS 3.0.  It’s free to iPhone users.  While there is a charge to iPod Touch users, it’s only $4.95.  Actually, iPhone OS 3.0 was initially $9.95 for touch users but Apple reduced the price to $4.95 when OS 3.1 was released.

This change by Apple simplifies your life.  In Word Warp, if a person tried the old free version and then decided that he/she wanted to purchase the paid ad-free version, another application would have to be downloaded.  This results in either two applications on the device, taking up room, or the person would have to take the time to delete the old, free one, thus losing their high score and whatnot.  Now, with an in-app purchase, there’s no additional overhead; you’re done!

So there you have Word Warp Xtreme -- one application with Xtreme functionality in two versions – a free, ad-supported version and a faster, ad-free, version.

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