Our trip at Macworld 2010, complete with pictures!

So for the last month, you probably know we've been super busy here at MobilityWare getting ready for Macworld 2010.  In case you didn't know, Macworld is a gigantic convention held once a year in San Francisco that offers access to tons of different Mac products and services.  There's a ton of booths, demonstrations and programs there that are all somewhat related to Macs and electronics.  This year, they decided to devote an entire section to highlight the latest apps from iPhone and iPod touch developers, namely dubbed the Mobile Applications Showcase.  So we figured, what better way to showcase Word Warp Xtreme than to take it to Macworld, the one place where tons of people are looking for the latest great products for their Mac devices!

Click past the jump to read about our trip and check out some pictures!


So last Thursday, we flew up to San Francisco for a three day trip at Macworld. 

Have you ever been to San Francisco?  Great city…filled with an eclectic group of people.  So many things to see and do there, I just wish the convention didn't last all day every day, so we could have had more time to go around and explore the city.

Here we have arrived to the Moscone Center, home of Macworld!

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MACWORLD 2010!!

You could feel an air of excitement the moment you walk through the doors.  People are bustling about and everybody seemed like they're in a hurry.

Registration.  These people can take their time; they can't get in until after 10 am, after all the exhibitors are set up! 

A list of many of the exhibitors at Macworld, can you find us?

The Expo Hall is just down the escalators ahead!  What can we expect?  Is it going to be crowded?

Definitely crowded!  It's 9:50 am, people are lining up and pushing to get in!  Doors open at 10:00 am.

Can barely get through this crowd, I just have to get to the front, I can get in before anybody else does because I have an exhibitors pass!  Suckers!

Haha!  Got in before anybody else, look how deserted it looks!  That's definitely going to change in the next ten minutes.

Look at some of the companies represented in the Expo Hall:  Targus, Western Digital, etc. Look how clean and orderly everything looks.

The Macworld booth.  Look at the second story, where they must conduct all the "exclusive interviews."  I should have tried to get up there.  What a story that would have been.

Check out the Microsoft booth in the distance.  Have you heard of them?

This is one of the exhibits near us.  Have you heard of Joby?  They make the gorillapods.  Those things are incredible, such a great idea.  They're pretty much camera mounts that you can mount anywhere!  On tree branches, on counters, you can wrap them around almost anything to get your perfect picture.  Definitely a must for any photo enthusiast!  Joby, you're welcome for the plug.

Ok enough, it's time to get our booth setup.  This is a view of some of the guys in the Mobile Application Showcase.  You saw all those big booths earlier right?  Well, we lucked out.  You see each of these tables?  Four companies have to share each of them!  That's right!  Each company gets a quarter of the table to exhibit their product!  A little unreasonable, but we'll take it.

Here's our quarter of the table + our sign.  Quite extreme eh?  Lots of people came over to talk to us once they read the top line.  "How do we win an iPod touch????"

People are beginning to come in!  Better get prepared!  Now you probably are wondering, how on earth does one stand out amongst the crowd?  Well my friend, look below

We had these special custom Word Warp Xtreme jerseys printed out for us to wear.  Pretty sharp don’t you think?  (Yes, I know they're the New York Islanders colors, I am a huge hockey fan).  But regardless, the jerseys sure attracted a lot of attention and drew a lot of traffic our way.  A few people asked us where they could purchase such a jersey.  Unfortunately, there are only two of these ever made and they were both worn at Macworld.  Maybe we can auction one off at a future date….(instead of game-worn jerseys, it's a special convention-worn jersey!)

This was taken shortly after the doors opened.  Complete madness…look at all the people!

What a crowd.  People were walking up to us every minute and we were happy to show them how to play Word Warp Xtreme!

In case you didn't know, we had a special Macworld Word Warp Xtreme contest where we gave the top scores of the day, iTunes gift cards, and the person with the highest score at the conclusion of Macworld, an iPod touch.  Needless to say, the turnout was terrific!!  Tons of people came to play and each of them walked away with a big smile!  Some people even downloaded the game right there! 

It's stuff like that that really makes us happy.  We love making applications for our fans and seeing them ecstatic and excited really makes all our hard work worth it!  Thanks for playing!

One of the big Macworld props in the lobby.  You wouldn't believe how many people lined up to take a picture in front of this.  It was like the Magic Castle at Disneyland!

This one was pretty funny.  It's supposed to be the Greek god Atlas and instead of holding up the world, he's holding an iPod, an outdated one to say the least.  Atlas, why not the iPod touch? Or the iPhone?  Too much to burden? 

This was taken from Saturday.  More people!  So crowded!  My voice was so hoarse at the end of the day.

 I didn’t get a chance to walk around to see the other booths until the very end of the last day of Macworld.  I did get a chance to see this, I laughed.  Can you guess why?

6:05 PM on Saturday, the 3rd and last day of Macworld.  The crowds have left, everybody's legs are sore, and people's voices are pretty much gone.  Everybody is pretty much wiped out.  Check out all the trash and empty boxes that littered the floor.  Kind of sums up a successful convention, don’t you think?

The final escalator ride of Macworld 2010.

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What a great time we had up in San Francisco.  Thank you to all who stopped by and said hi and checked out our game!!  It was so nice meeting all of you and we hope you had as much fun as we had up there.  Remember, seeing those smiles on your faces makes all our hard work worth it.  You probably saw how big of a smile I had when you tapped on my shoulder and told me you were addicted to Word Warp.  It's definitely great to interact with all our fans and hopefully we can talk again soon.

We are also running a Word Warp Xtreme Death Spiral Launch Party contest that runs until March 12th.  Entering is free and all you have to do is make an account on OpenFeint (the community section on the home screen, which is also free).  Once registered, you will have access to leaderboards, challenges, and statistics!  Your scores played on the Death Spiral mode (the skeleton icon) will automatically be sent to the leaderboards and on March 12th, we’re going to award prizes to the top scores!  So get warping!

Remember, we are always working on new updates and versions of our applications.  You can keep up to date with all things MobilityWare on our blog here (so subscribe!!) or by following us on Twitter at www.twitter.com/MobilityWare.

Once again, thanks for stopping by and thank you so much for playing Word Warp or Word Warp Xtreme.  If you didn't get the chance to make it to Macworld, thanks for reading the blog and maybe you'll get the chance to come to the next convention we're working at. 

Till next time,

Otto